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In SEO terms, a “citation” is simply any mention of your business’s name, address, and phone number (often shortened to NAP) on the internet. Think of it like an online reference to your business. It doesn’t even need to be a link back to your website to count as a citation, although a link is […]

Imagine you have some online content or pages that aren’t directly part of your main website. Perhaps you’ve created Web 2.0 properties (like a free blog on platforms such as Blogger or WordPress.com), cloud sites (content hosted on services like Amazon S3 or Google Cloud), or other supporting online profiles. These are often referred to

A backlinks campaign is used to give your Tier 1 and Tier 2+ properties some authority and relevance. Tier 1 properties can be Cloud Sites, Social profiles, or other entities that are closely related to the main site.  They are usually high quality and authoritative – they are directly linking to the main website. Tier

Schema markup was developed by Google, Bing and Yahoo as a readable language for their bots to understand what the page is about. Many sites do not have schema at all which is a disadvantage, why not help the search engines understand you and your content fast? With our Advanced Schema Markup service, we will

Our YouTube ranking service if offered in multiple packages. We have years of experience in ranking YouTube videos and use our techniques and strategies to help you rank your YouTube videos. We utilise multiple techniques including real views, interactions and backlinks. YouTube ranking requires your video to be optimised for your intended keyword – follow

In simple terms, Google My Business/Google Business Profile (GMB or GBP) reviews are star ratings and written feedback left by customers based on their experience with your business. For example, someone who had a great experience at your restaurant could leave a 5-star review describing what they enjoyed. Reviews may also include pictures taken by

We want to make sure you fully understand effective keyword research and how it impacts your strategy going forwards. This is one of the most important foundations of SEO, so it’s crucial to get right! What exactly is keyword research? Simply put, it’s the process of identifying relevant search terms and keywords that your ideal

YouTube ranking has many factors, and depending on the competition, you can rank well with a lower package if your video and channel are optimised. Essentially, the ranking refers to where your video shows up when someone searches for a particular keyword or phrase on YouTube search. The higher up your video appears, the better

Investing in blog content can be a wise decision as it will allow you to focus on other areas of your business. Here’s an overview of the key reasons this can be beneficial: Of course, we would ensure any blog content feeds directly into your larger SEO and content strategy. The goal is to purchase